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Either they make research and development (R&D) on their own or, alter-natively, they can form a consortium with an engineering consulting rm. Table1represents the expected pro ts for the next 5 years, depending on the success and the chosen alternative: Pro ts Big success Moderate success No success (Me) (p 1) (p 2) (p 3) D (own R&D) 300 40 -60
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